A partnership concept prepared for Frontier Distributing

Makara-led proposal · MI · OH · IN · KY · PA · WV

An independent dog-food line for independent stores.

Makara gives Frontier a distinctive Puppy/Adult dog-food proposal with a clear origin narrative. Aquanix can be scoped for any aquarium retailers within Frontier's footprint.

Aquanix fish foodMakara dog foodCIF-inclusive quote
Custom concept artwork for Frontier Distributing: aquatic and pet retail presentation
Frontier Distributing / partner conceptIllustrative visual · final packaging by approval
OpportunityLead: Makara
Launch routeFocused buyer review and pilot
DeliveryCIF included · cleared to warehouse

01 / why this makes sense

Built around your channel.

Frontier's focus on neighborhood stores and independent brands creates a natural review path for Makara, starting with product evidence and retailer economics rather than a broad rollout claim.

Distributor context

Frontier distributes independent pet food and supply brands to six states and invites vendor applications from brands seeking its network.

02 / proposed range

Two brands. A precise starting point.

Aquanix / fish nutrition

Shape the aquarium food shelf.

Aquanix can be quoted for selected aquatic accounts in branded wholesale form, with private label and custom formula/size options if demand is confirmed.

Branded wholesalePrivate labelCustom formulasCustom sizes
Makara / dog nutrition

A Puppy and Adult conversation.

Evaluate Makara Puppy and Adult as a concise launch pair. Position the water-guardian mark as a story of care and provenance, with claims validated before shelf placement.

Puppy FormulaAdult FormulaSri Lankan story

03 / commercial route

From production to your warehouse.

01 · CIF included

Our prices are quoted with CIF included. The final quote names the port and agreed delivery terms.

02 · Clearance arranged

Our team coordinates customs clearance so receiving is straightforward for the distributor.

03 · Direct delivery

Product is delivered to the agreed warehouse, with importer, duty and tax treatment written into the quotation.

Commercial terms, importer of record, duties and taxes are confirmed in writing before an order. No price, margin, MOQ or production lead time is assumed here.

04 / illustrative pilot

Start small. Learn from reorders.

Illustrative pilot: 12 dog-focused independent retailers in two Frontier territories; track weekly sell-through and reorder intent before expansion.

Pilot quantities are discussion examples only; they are not a sales forecast or commitment.

05 / decision path

Five decisions to make it real.

01

Confirm fit

Choose the retailer channel and first category to test.

02

Review product

Assess samples, specifications and the proposed assortment.

03

Approve pack

Confirm artwork, nutrition copy, claims and U.S. label review.

04

Set terms

Agree MOQ, CIF pricing, clearance and warehouse destination.

05

Run pilot

Launch the limited test, then review orders and feedback.

Frontier's published service area and categories are dog/cat led; aquatic reach needs confirmation.

06 / U.S. conversation

Let's explore Frontier Distributing together.

We currently work with a U.S. partner in New York. Morpheus PD supports product evaluation and commercial launch discussions; a base sample is available in New York where relevant.

New York U.S. partnership · Morpheus PD

George Statler III

+1 (516) 666-1891info@morpheuspd.io

Samples · range brief · commercial discussion